VeraVia

THE GOAL

A visually upgraded website to match this luxury wellness retreat in California.

VeraVia is one of the top holistic wellness retreats in California, boasting hundreds of 5-star reviews and many changed lives from their programs. However, when they came to us, VeraVia’s website hardly reflected their premium offerings. Cluttered, outdated and glitchy, their old website was hurting rather than helping their brand identity.

We wanted to not only upgrade VeraVia’s online presence, but also organize their website’s information so that it was less confusing for visitors. We started with reorganizing their site map. We reduced the number of pages drastically, cutting out pages with repetitive, irrelevant, or minimal information. Each page we designed was thoughtfully organized, including only relevant information that visitors are looking for.

VeraVia’s programs are based around their four pillars: Fitness, Medical, Nutrition, and Behavioral. We created a new color palette that included four colors to represent these pillars, distributing them evenly throughout the website. Other design upgrades include a refreshed logo, high quality images throughout the site, and a clean, easy-to-follow layout.