A team of unicorns.An agency with heart.

What makes Just Digital special?

We used to think it was our killer designs, our profit-boosting strategies, and our successful ad campaign management. It might be those things too, but more than anything, it’s our people. Our culture. Our commitment to our clients and our work.

Ready to meet us?

We Care

We Create

We Grow

We Serve

We Lead

Meet the Unicorns

Hugo Fernandez

CEO, Founder

Hugo Fernandez enjoys running companies that are wildly successful and wearing a black t-shirt every day of his life. When his two favorite things come together, you have an average day at Just Digital.

Hugo knows a lot about marketing, so he wrote a book called the Client Acquisition Blueprint. He’s committed to helping anyone and everyone who will listen to him. And he leads with his heart, which is why Just Digital’s first core value is We Care.

Used to think vampires lived in cement trucks

Started Just Digital on his 21st birthday

Started marketing at age 3, hustling tamales

Is currently obsessed with 1-4 hour long podcasts.

Era Jane Abario

Senior Developer

Era’s superpower is making designers’ dreams come true by bringing impossible website designs to life. Her other superpower is the ability to fall asleep anytime, anywhere. Beach, bus stop, government office, other people’s homes – you name it, Era has slept there. Her next mission: learning to sleep on a plane instead of panic so she can travel to South Korea and Japan.

Loved Blackpink before they were cool

Obsessed with buying art supplies so she can make tiny dresses for dolls

Always orders a Caramel Macchiato in any coffee shop she visits for the first time

Epitome of an introvert

Adrian Aranas


One thing you should know about Adrian is that he has amazing taste in music, which inspires him to create one bomb design after another! He also makes a great design teacher and is willing to take on the design newbies of the group (like Keisha, who bugs him a lot to teach her design). Thankfully Adrian’s a really cool guy who you’d want to be friends with for life.

Loves The Office even more than most people love The Office

Recently and happily married

Needs therapy for all the times he's had to "make the logo bigger" for clients

Intensely preparing for fatherhood, both plants and humans

Miranda Hernandez

People Operations Coordinator

If you want to work here, talk to our ray of sunshine, Miranda! She is responsible for managing our team operations and culture, including bringing on new team members. You’ll see her coordinating interviews, onboarding new hires, and organizing team-building activities. None of this is surprising for someone who used to compete in job interview contests (I didn’t even know that was a real thing) and created resume building workshops for her peers in highschool.

Chihuahua mom 4 life (her dream is to run a chihuahua sanctuary)

Extremely passionate about Mexican and Southeast Asian food

Proud Californian

Ditched her senior prom for a BTS concert

Laurice Jara

Senior Designer

Laurice Jara can be described as an extroverted introvert whose dream vacation destination is Middle Earth but who will settle for local beaches and waterfalls. As a good graphic designer, she believes that the client is always right, except for when they ask for the logo to be bigger… that can’t be right. She enjoys leaving easter eggs in her web design concepts for Emily to discover during client calls.

The ORIGINAL unicorn because her designs are magic

Drinks black coffee when at home, white chocolate caramel with friends

Favorite colors: Aurora Borealis and Aurora Borealis in reverse

Read the Twilight Saga and semi regretted it

Ashley Karugu

Client Success Coordinator

The most important thing for you to know about Ashley is that she’s Emily’s younger sister. The second most important thing is that she cares about your success, hence her position. Finally, you should know that Ashley isn’t someone you can mess with. She has a passion for weight lifting and does amateur boxing. Here at Just Digital, she’s best known for her superior client/team management skills and her small grumpy cat named Luna.

Loves baked goods and holidays more than a normal person

An official member of the Kikuyu tribe (one of the perks of being married to a Kenyan)

Emily's younger and significantly shorter sister

Canadian and does in fact consume maple syrup at least once a day

Jean Martínez

Paid Media Buyer

Jean has two main roles at Just Digital: Paid Media Buyer for our advertising clients and Slack Hype Guy for our team. We all need that person who emoji-reacts to our messages and enthusiastically responds – Jean is that guy, and we love him for it. Our clients love him because behind the scenes, he’s managing their marketing budgets efficiently, optimizing their campaign performance, and generating new leads and sales on Meta and Google Ads.

Passionate about working out pretty much every day of the week

Always seeking out a new extreme activity to try out. Next up: sky diving!

Enjoys volcano boarding (look it up) 🌋

Less extreme pastimes include reading, listening to podcasts, and visiting local cafes.

Emily Olsen

Senior Account Manager

Emily’s main role is to be that person on the video call who keeps the conversation going so there aren’t too many too-long pauses. It’s a full time job and not for the faint of heart, but somehow she also manages to manage Just Digital’s website projects in her spare time. We believe she’s so committed to her job not because she cares that awkward pauses are legitimately the worst, but because she likes to make her own jokes so she can laugh at them, often all on her own. At least she’s happy.

Has a history degree for no reason

Firm believer in Airdrop

Ashley's older and significantly taller sister

Used to be that weird horse girl. Still is, actually.

Sarah Persich

Account Manager

Sarah is the kind of person you want in your corner as a marketer. She helps clients with everything from managing launches to building out the backend of marketing campaigns to lead gen and strategy. She specializes in getting results, no matter the client or campaign size.

Sarah graduated from the University of Alabama at Birmingham with a Marketing and Management degree, and started her career at a law firm. We met her when she was working with one of our clients, and eventually she went from client to coworker! We’re lucky to have this powerhouse on the Just Digital team!

Grew up on a blueberry farm

Met her husband on a cruise

Mom of three, with a bonus daughter

Was a dancer in her glory days (even made it to the college team!)

Keisha Pulido


Keisha likes long walks on the beach, BTS, and fried chicken. When she’s not busy typing sh*t on the internet, she’s either reading a book about something important, watching Netflix, or dismantling the patriarchy. Her biggest goal in life is to have her Y/N moment with any of the BTS members and grow her own bonsai tree. She lives for iced coffee and her dogs Elvis & Lennon.

Drinks ☕️☕️☕️☕️☕️☕️☕️☕️ cups of coffee a day to function

A passion for soft baked cookies (eating, not baking)

Tries to live a decent life by staying home all the time

Mastered the language of puns

Want to meet us for real? We don’t blame you.

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